w3f · howieyoung · Oct 1, 2023 · Oct 1, 2023 · Oct 1, 2023
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+# Protico
+
+- **Team Name:** Tico, Inc.
+- **Payment Address:** (Private)
+- **[Level](https://github.com/w3f/Grants-Program/tree/master#level_slider-levels):** 2
+
+## Project Overview :page_facing_up:
+
+Protico is at the forefront of developing the "Web3 Lobby," an ambitious project that aims to integrate "Social" as a foundational layer across various enterprise products.
+
+### Overview
+
+Protico is a social layer that empowers brands to build social assets directly on websites and apps, also offers them a new alternative to third-party cookies in their digital marketing efforts.
+
+With Protico, brands can easily add a social widget onto their products where users can seamlessly leave comments, ask questions or share information as a native community with their crypto wallets anytime.
+
+With the wallet-based community built, we also empower brands a new marketing tool by levegaring on-chain data which can be used as an alternative to third-party cookies in their digital marketing efforts.
+
+A key aspect of our product design involves utilizing infrstructure like Polkadot to facilitate necessary transactions for our clients to their users. This integration will inevitably drive a significant uptick in users for Polkadot, fostering an ecosystem of symbiotic growth and development.
+
+
+### Project Details
+
+The project consists of two core parts:
+
+1. The Web3 Lobby: Brands can embed this onto their products using JavaScript, or create it using our SDK & APIs.
+2. The Dashboard: Brands can use this to manage communities, gaining insights into user behavior through on-chain data analytics. It also allows them to reward users with airdrops based on their level of engagement.
+
+A quick demo can be checked here: https://www.youtube.com/watch?v=C7JBQW08wwQ
+And, recently we have made some significant progress. We are on the verge of collaborating with several leading brands (we call them, the Web2 Legends), primarily in the media industry across Asia, with a combined audience base exceeding 10 million!
+
+### Ecosystem Fit
+
+- Where and how does your project fit into the ecosystem?
+  Our project addresses a problem that is faced by 99.99% of Web2 brands, which also make up 99.99% of the user base. By achieving success, we aim to contribute to the "Massive Adoption" of the entire Web3 world, benefiting everyone in the Web3 ecosystem.
+- Who is your target audience (parachain/dapp/wallet/UI developers, designers, your own user base, some dapp's userbase, yourself)?
+  Web2 brands that care about communities and are seeking alternatives to third-party cookies for their digital business.
+- What needs does your project meet?
+    1. Many brands, whether they are web2 or web3, lack social assets such as user feedback or product discussions. We help them build these social assets quickly.
+    2. With third-party cookies being deprecated on all browsers next year, brands are looking for alternative tools that can track users' cross-site behaviors and use them in their digital marketing strategies. Protico provides a new GDPR-compliant method to help brands maintain their understanding of user personas across different websites.
+- Are there any other projects similar to yours in the Substrate / Polkadot / Kusama ecosystem?
+  There are a few projects working in the "Social" field as well, but we are the first comprehensive and total solution for brands and users. We have a solid scenario and several success stories to support our claims. And if you search "Web3 Chat" or "Web3 Lobby" on Google, you will find that we are at the #1 in the results globally.
+
+## Team :busts_in_silhouette:
+
+### Team members
+
+- Howie Young (Sole and Technical Founder)
+- Xenor Chang, Quentin Correa, Wilson Kao, Justin Tasi (Tech Ninjas)
+
+### Contact
+
+- **Contact Name:** Howie Young
+- **Contact Email:** [email protected]
+- **Website:** https://protico.io
+
+### Legal Structure
+
+- **Registered Address:** 651 N BROAD ST SUITE 201, Middletown, DE 19709, United State
+- **Registered Legal Entity:** Tico, Inc.
+
+### Team's experience
+
+- Howie Young: Sole and technical founder with 4x startup experience, and once acquired 50K+ users in one week.
+- Xenor Chang: Former tech lead of Listia, a YC alumni that developed a blockchain-powered ecommerce platform in 2017.
+- Quentin Correa: Creator of Hive Keychain, one of the leading wallets in the Hive Chain ecosystem with over 100K users.
+- Wilson Kao: Tech ninja who wrote a trading bot at the age of 17.
+- Justin Tsai: Tech ninja and former CTO of a Defi project.
+
+### Team Code Repos
+
+- (Prefer to share the information privately)
+
+### Team LinkedIn Profiles (if available)
+
+- Howie Young (https://www.linkedin.com/in/howie-young/)
+
+
+## Development Status :open_book:
+
+The beta product is released and with over 50+ brands onboard.
+
+## Development Roadmap :nut_and_bolt:
+
+### Overview
+
+- **Total Estimated Duration:** 3 months
+- **Full-Time Equivalent (FTE):**  3 FTE
+- **Total Costs:** 30,000 USDT
+
+### Milestone 1 Auto-Reward System
+
+- **Estimated duration:** 1.5 months
+- **FTE:**  3 FTE
+- **Costs:** 15,000 USD
+
+| Number | Deliverable | Specification |
+| -----: | ----------- | ------------- |
+| **0a.** | License | Unlicense |
+| **0b.** | Documentation | We will provide technical documents and user guides that explain how a brand can start building an automatic user reward campaign using their crypto wallets. |
+| **0c.** | Testing Guide | We will provide Unit Test for the Smart Contract and instructions how to perform the test |
+| **0d.** | Docker | We will provide a Dockerfile(s) that can be used to test all the functionality delivered with this milestone. |
+| 1. | Auto-Reward System | We will create a smart contract and several conjobs that will assist brands in rewarding communities regarding engagement on their products. |
+
+### Milestone 2 Token-to-Recommendation APIs
+
+- **Estimated Duration:** 1.5 months
+- **FTE:**  3 FTE
+- **Costs:** 15,000 USD
+
+| Number | Deliverable | Specification |
+| -----: | ----------- | ------------- |
+| **0a.** | License | Unlicense |
+| **0b.** | Documentation | We will provide technical documents and user guides that explain how a brand can start leveraging on-chain data and AI tools to build the recommendation lists for users. |
+| **0c.** | Testing Guide | We will provide Unit Test for the APIs and instructions how to perform the test |
+| **0d.** | Docker | We will provide a Dockerfile(s) that can be used to test all the functionality delivered with this milestone. |
+| 1. | Token-to-Recommendation APIs | We will create an API that assists brands in building recommendation lists. This will be done by leveraging on-chain data collected from users' wallets. |
+
+...
+
+
+## Future Plans
+
+**Short-term**
+- We are keen to bring our solution to the Web2 world, especially the Media and E-Commerce industries, where most of the current Web2 users spend time in their daily lives. So far we have coopertated with several leading media groups in Asia that cover over 10 millions of audiences totally, and we plan to expand to the UK and US in the next 12 months.
+
+**Long-term**
+- What we are creating for brands is the starting point to engage with their communities at the web3 layer. Through connections with users' wallets, we will also help brands leverage web3 technology in their future business, such as:
+    - Buying products with cryptocurrency
+    - Receiving donations with cryptocurrency
+    - Managing direct asset swaps for users
+
+## Additional Information :heavy_plus_sign:
+
+**How did you hear about the Grants Program?** Web3 Foundation Website.