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branding

Yacs brand guidelines and assets

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This repository contains the YACS logo in the following variations:

  • Lockup
  • Standalone

For our other assets (letterform and wordmark), see the initial-assets branch.

Each logo variant is available in EPS, PNG and SVG in the following colors:

  • Black
  • White
  • Full Color Coated (for web and glossy prints)
  • Full Color Uncoated (for matte prints)

Our brand guidelines are listed below.

Brand Guidelines

Logo Usage

Below is our full color logo. In the full color variant, the cap MUST be black and the horns and text must be red according to our color palette.

full color yacs logo

Spelling

Correct:

  • Yacs
  • yacs

Incorrect:

  • YACS
  • Yet Another Course Scheduler
  • yaks

Pronunciation

The correct pronunciation of Yacs is \ˈyaks\ (like the animal).

Colors

TODO add scheduler color swatches

Swatch Pantone HEX RGB CMYK
#da291c Pantone 7418 #cd545b rgb(205, 84, 91) c0 m59 y56 k20
#ffffff White #ffffff rgb(255, 255, 255) c0 m0 y0 k0
#97999B Pantone Cool Gray 7 #97999B rgb(151, 153, 155) c20 m14 y12 k40
#2D2926 Pantone Black #2D2926 rgb(45, 41, 38) c0 m9 y16 k82
#000000 Black #000000 rgb(0, 0, 0) c0 m0 y0 k100

Fonts

Display fonts

Body fonts

TODO

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