Welcome to the British Airways Virtual Internship, part of the Data Science program offered by Forage.
This internship focuses on two main tasks:
- Web Scraping for Insights: We'll gather and analyze airline reviews to gain valuable insights into customer sentiments.
- Predicting Buying Behavior: Using customer booking data, we'll develop a predictive model to understand what drives customer purchasing decisions.
The goal of this internship is to leverage analytical skills to make impactful recommendations, tools, and models that directly influence real-world business decisions at British Airways. Our aim is to drive cost reduction and revenue growth through data-driven insights.
We'll primarily use Python for data analysis and modeling.
We'll be working with two main datasets:
- Airline Reviews: Scraped from Skytrax and saved in
BA_reviews.csv
. - Customer Bookings: Stored in
customer_booking.csv
.
Our findings and insights will be presented in PowerPoint slides, showcasing the outcomes of our web scraping efforts and predictive modeling of customer buying behavior.
After cleaning and analyzing the data, the results were summarized in one PowerPoint slide as follows:
After exploring the data and building the random forest model, the results were summarized in one PowerPoint slide as follows: