diff --git a/GliaWidgets/Public/Glia/Glia+StartEngagement.swift b/GliaWidgets/Public/Glia/Glia+StartEngagement.swift
index d37f65e1c..fa51952e3 100644
--- a/GliaWidgets/Public/Glia/Glia+StartEngagement.swift
+++ b/GliaWidgets/Public/Glia/Glia+StartEngagement.swift
@@ -48,12 +48,12 @@ extension Glia {
 
         theme.chat.connect.queue.firstText = companyName(
             using: interactor,
-            currentName: theme.chat.connect.queue.firstText
+            themeCompanyName: theme.chat.connect.queue.firstText
         )
 
         theme.call.connect.queue.firstText = companyName(
             using: interactor,
-            currentName: theme.call.connect.queue.firstText
+            themeCompanyName: theme.call.connect.queue.firstText
         )
 
         let viewFactory = ViewFactory(
@@ -81,20 +81,23 @@ extension Glia {
 
     func companyName(
         using interactor: Interactor,
-        currentName: String?
+        themeCompanyName: String?
     ) -> String {
-        // As the default value is empty, it means that the integrator
-        // has set a value on the theme itself. Return that same value.
-        if let currentName, !currentName.isEmpty {
-            return currentName
-        }
-
         let companyNameStringKey = "general.company_name"
 
-        // Company name has been set on the custom locale.
-        if let remoteCompanyName = stringProviding?.getRemoteString(companyNameStringKey) {
+        // Company name has been set on the custom locale and is not empty.
+        if
+            let remoteCompanyName = stringProviding?.getRemoteString(companyNameStringKey),
+            !remoteCompanyName.isEmpty
+        {
             return remoteCompanyName
         }
+        // As the default value in the theme is not empty, it means that
+        // the integrator has set a value on the theme itself. Return that
+        // same value.
+        else if let themeCompanyName, !themeCompanyName.isEmpty {
+            return themeCompanyName
+        }
         // Integrator has not set a company name in the custom locale,
         // but has set it on the configuration.
         else if !interactor.configuration.companyName.isEmpty {
diff --git a/GliaWidgetsTests/Sources/Glia/GliaTests+StartEngagement.swift b/GliaWidgetsTests/Sources/Glia/GliaTests+StartEngagement.swift
index 573aa7e1b..0bcafdf2a 100644
--- a/GliaWidgetsTests/Sources/Glia/GliaTests+StartEngagement.swift
+++ b/GliaWidgetsTests/Sources/Glia/GliaTests+StartEngagement.swift
@@ -111,8 +111,13 @@ extension GliaTests {
 
         let sdk = Glia(environment: environment)
 
+        // Even if theme is set, the remote string takes priority.
+        let theme = Theme()
+        theme.call.connect.queue.firstText = "Glia 1"
+        theme.chat.connect.queue.firstText = "Glia 2"
+
         try sdk.configure(with: .mock()) { }
-        try sdk.startEngagement(engagementKind: .chat, in: ["queueId"])
+        try sdk.startEngagement(engagementKind: .chat, in: ["queueId"], theme: theme)
 
         let configuredSdkTheme = resultingViewFactory?.theme
         XCTAssertEqual(configuredSdkTheme?.call.connect.queue.firstText, "Glia")
@@ -174,4 +179,43 @@ extension GliaTests {
         XCTAssertEqual(configuredSdkTheme?.call.connect.queue.firstText, "Company Name")
         XCTAssertEqual(configuredSdkTheme?.chat.connect.queue.firstText, "Company Name")
     }
+
+    func testCompanyNameIsReceivedFromThemeIfCustomLocalesIsEmpty() throws {
+        var environment = Glia.Environment.failing
+        var resultingViewFactory: ViewFactory?
+
+        environment.createRootCoordinator = { _, viewFactory, _, _, _, _, _ in
+            resultingViewFactory = viewFactory
+
+            return .mock(
+                interactor: .mock(environment: .failing),
+                viewFactory: viewFactory,
+                sceneProvider: nil,
+                engagementKind: .none,
+                screenShareHandler: .mock,
+                features: [],
+                environment: .failing
+            )
+        }
+
+        environment.coreSdk.localeProvider.getRemoteString = { _ in "" }
+        environment.coreSdk.configureWithInteractor = { _ in }
+        environment.coreSdk.configureWithConfiguration = { _, completion in
+            completion?()
+        }
+        environment.coreSdk.getCurrentEngagement = { nil }
+
+        let sdk = Glia(environment: environment)
+
+        let theme = Theme()
+        theme.call.connect.queue.firstText = "Glia 1"
+        theme.chat.connect.queue.firstText = "Glia 2"
+
+        try sdk.configure(with: .mock())
+        try sdk.startEngagement(engagementKind: .chat, in: ["queueId"], theme: theme)
+
+        let configuredSdkTheme = resultingViewFactory?.theme
+        XCTAssertEqual(configuredSdkTheme?.call.connect.queue.firstText, "Glia 1")
+        XCTAssertEqual(configuredSdkTheme?.chat.connect.queue.firstText, "Glia 2")
+    }
 }