diff --git a/src/lib/PnP.Framework/Extensions/ListExtensions.cs b/src/lib/PnP.Framework/Extensions/ListExtensions.cs
index 78ca11602..98f54e041 100644
--- a/src/lib/PnP.Framework/Extensions/ListExtensions.cs
+++ b/src/lib/PnP.Framework/Extensions/ListExtensions.cs
@@ -2304,6 +2304,9 @@ public static void EnableClassicAudienceTargeting(this List list)
 
         public static void EnableModernAudienceTargeting(this List list)
         {
+            var siteContext = list.ParentWeb.Context as ClientContext;
+            siteContext.Site.ActivateFeature(new Guid("bc13eaf7-67c7-4f85-a80f-a4b0dae5e5bd"));
+
             // TODO Need to add filter for Site Pages and Documents Library only for modern targeting.
             if (!list.FieldExistsByName(Constants.ModernAudienceTargetingInternalName) &&
                    !list.FieldExistsByName(Constants.ModernAudienceTargetingMultiLookupInternalName))