diff --git a/.gitlab-ci.yml b/.gitlab-ci.yml
index 08cfd6e..ca4464b 100644
--- a/.gitlab-ci.yml
+++ b/.gitlab-ci.yml
@@ -5,6 +5,12 @@ default:
   tags:
     - ord1-tenant
 
+workflow:
+  rules:
+    - if: $CI_SOURCE_BRANCH != "coreweave"
+      variables: &variables
+          DEBUG: "1"
+
 stages:
   - build
   - release
@@ -12,6 +18,7 @@ stages:
 build:
   stage: build
   variables:
+    <<: *variables
     REF_IMAGE: $CI_REGISTRY_IMAGE:$CI_COMMIT_REF_SLUG
     FIXED_IMAGE: $CI_REGISTRY_IMAGE:$CI_COMMIT_SHORT_SHA
     DOCKERFILE: ${CI_PROJECT_DIR}/Dockerfile
@@ -24,6 +31,7 @@ build:
     /kaniko/executor \
       $KANIKO_ADDTL_ARGS \
       --context . \
+      --build-arg DEBUG=$DEBUG \
       --dockerfile $DOCKERFILE \
       --destination $REF_IMAGE \
       --destination $FIXED_IMAGE
diff --git a/Dockerfile b/Dockerfile
index d668208..2c5fe52 100644
--- a/Dockerfile
+++ b/Dockerfile
@@ -13,7 +13,7 @@ LABEL org.opencontainers.image.source https://github.com/rpardini/docker-registr
 RUN apk add --no-cache --update bash ca-certificates-bundle coreutils openssl
 
 # If set to 1, enables building mitmproxy, which helps a lot in debugging, but is super heavy to build.
-ARG DEBUG_BUILD="0"
+ARG DEBUG_BUILD=${DEBUG:-"0"}
 ENV DO_DEBUG_BUILD="$DEBUG_BUILD"
 
 # Build mitmproxy via pip. This is heavy, takes minutes do build and creates a 90mb+ layer. Oh well.